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Oklahoma Agriculture in the Classroom

Careers in Agriculture



Careers in Agricultural Communication/Art/Design

Public Relations Manager

Job Description

Public relations (PR) managers are concerned with helping a company, organization or government agency maintain a positive public image. This may be done using different forms of media to convey a positive message to a target audience. PR managers can direct special presentations including business shows, charity functions or media campaigns.

Skills
  • Problem-solving
  • Research
  • Writing
  • Interpersonal
Preparation

Most management jobs require a bachelor's or master's degree in public relations or a related field. These programs are typically offered through a school's business or communications department. In some schools, a PR degree is a combined degree of PR and advertising or marketing. Programs may allow you to focus on the creative approach to PR or the management part of PR. Some schools offer a combination approach using both creative and management coursework.

Source: Education Portal